Connecting your BigCommerce store to Amazon Multi-Channel Fulfillment (MCF) is one of the smartest ways to streamline shipping.
In the past, BigCommerce sellers could integrate directly with Amazon MCF through an official BigCommerce app. That app, however, is no longer available to new users. There was no formal announcement, but Amazon’s site and seller feedback confirm it.
If you want to use Amazon MCF with BigCommerce today, you’ll need to choose a third-party integration app.
Why You Need Amazon Multi-Channel Fulfillment (MCF) for BigCommerce
If you’re a BigCommerce seller looking to simplify fulfillment, Amazon Multi-Channel Fulfillment (MCF) is one of the most powerful tools available. It allows you to tap into Amazon’s global logistics network – not only for Amazon orders, but also for any sales channel, including your BigCommerce store.
Why merchants use Amazon MCF:
- Fast, Prime-like shipping for your customers, even outside Amazon
- Lower fulfillment costs compared to traditional 3PLs
- FBA-grade logistics: Amazon stores, picks, packs, and ships your orders
- Unified inventory across all channels (BigCommerce, eBay, TikTok, etc.)
- Scalability without running your own warehouse
Amazon MCF is built for growth. To use it with BigCommerce, you need the right integration tool.
What’s Available on the BigCommerce App Marketplace?
As of now, only two apps on the official BigCommerce App Marketplace support direct integration with Amazon MCF:
- M2E Multi-Channel Fulfillment by Amazon – Actively developed, verified partner, full feature set
- Ship by Amazon FBA by WebBee – Older app, limited updates, basic functionality
Below, we’ll take a closer look at both – and explain why M2E Cloud is the top pick.
BigCommerce Apps for Amazon Multi-Channel Fulfillment (MCF): Top Pick and Why
M2E Cloud: The Top BigCommerce App for Amazon Multi-Channel Fulfillment (MCF)
M2E Cloud Amazon MCF Integration for BigCommerce is the leading solution. This app stands out for its ease of use, robust features, and active support – allowing you to set up in minutes and start automating your fulfillment right away.
Below, we break down why the M2E Cloud app is the best choice for BigCommerce sellers who want to tap into Amazon MCF.
Key Features and Benefits of M2E Cloud’s Amazon Multi-Channel Fulfillment (MCF) App
- Automatic Order Routing
New orders from your BigCommerce store are instantly sent to Amazon MCF for fulfillment. Once shipped, tracking details sync back automatically – no manual work needed.
- Real-Time Inventory Sync
The app continuously syncs your FBA stock levels with BigCommerce, updating quantities whenever items sell or are restocked. This ensures your store always reflects true availability across all Amazon warehouses, reducing canceled orders and customer complaints.
- Smart Product Linking
Products are auto-linked between BigCommerce and Amazon using SKUs or product IDs. If the SKUs match, the system pairs them instantly. You can also fine-tune mappings if needed.
- Built-in Order Tracking
M2E Amazon MCF app provides a full overview of your MCF orders. See fulfillment status, carrier, tracking numbers, and shipment progress directly inside the app – no need to check Seller Central.
- Advanced Fulfillment Settings
Pick how Amazon handles your shipments. Enable “Blank Box” for unbranded packaging and apply carrier restrictions (e.g., avoid Amazon Logistics). Gain full control over how your orders are delivered.
- Support for External Channels
Fulfill orders from TikTok Shop, SHEIN, Temu, or eBay through Amazon MCF using the same M2E interface. The app imports and routes external orders into MCF, helping you centralize logistics.
💡 Full feature breakdown: M2E Cloud BigCommerce Amazon MCF Features
Benefits of the M2E Cloud Amazon Multi-Channel Fulfillment (MCF) App
- Listed on the Official BigCommerce Marketplace. M2E Cloud is a verified partner in the BigCommerce ecosystem.
- Fast, Friendly Support: 18+ years in e-commerce and a dedicated team ready to help anytime.
- Automated Fulfillment: BigCommerce orders are sent to Amazon MCF automatically – no manual processing.
- Inventory Accuracy: Real-time sync between your store and Amazon FBA to avoid overselling.
- Customizable Shipping Experience: Use unbranded packaging and carrier filters to match your delivery needs.
- Multi-Platform Fulfillment: Ship orders from TikTok Shop, SHEIN, eBay, and more – not just BigCommerce.
- Centralized Order Monitoring: View, track, and manage fulfillment directly from your BigCommerce dashboard.
Drawbacks
- Advanced features may require light configuration
- High-volume sellers may need a paid plan beyond the free tier
Ship by Amazon FBA by WebBee
WebBee’s Amazon MCF app for BigCommerce was one of the first available. It offers basic functionality for routing BigCommerce orders to Amazon FBA for fulfillment. However, it shows limited activity and may not support the latest Amazon MCF features.
Key Features and Benefits of WebBee’s Amazon MCF App
- Order Syncing
Route BigCommerce orders to Amazon FBA fulfillment centers automatically. Support multiple Amazon marketplaces (US, CA, UK, EU, AU, JP).
- Inventory Management
Sync inventory levels from Amazon FBA back to BigCommerce. Include inventory buffer settings to prevent overselling.
- SKU Mapping
Handle cases where product SKUs differ between BigCommerce and Amazon. Use a manual mapping interface for unmatched SKUs.
- 3PL Integration
Allow routing some orders to non-Amazon warehouses or third-party logistics providers.
- Bundle Support
Map bundled products in BigCommerce to individual items in Amazon FBA. Useful for combo offers and multi-item packages.
- Tracking Updates
Pull tracking numbers from Amazon and update BigCommerce orders. Can trigger automated shipping confirmation emails to customers if necessary.
- Shipping Speed Mapping
Link BigCommerce shipping methods to Amazon’s delivery speeds (standard, expedited, priority).
- Blank Box Packaging
Support Amazon’s unbranded packaging for orders (extra Amazon fee applies).
- Multi-Marketplace Fulfillment
Route international orders to local Amazon fulfillment centers based on destination.
Benefits of WebBee’s Amazon Multi-Channel Fulfillment (MCF) App
- Basic Fulfillment Automation: Route BigCommerce orders to Amazon without needing manual uploads.
- Simple Setup: Meant for users looking for a plug-and-play tool (though onboarding help may be limited).
- Cross-Platform Capability: If you’re already using WebBee for another store, you may see benefit in staying within the same ecosystem.
Drawbacks
- Last updated in March 2024 – may be inactive.
- Limited support for Amazon’s latest MCF features.
- Outdated documentation or changelog activity.
- Unclear support availability and limited communication per recent reviews
Feature Comparison at a Glance
| Feature | M2E Cloud | WebBee |
| Active development | Yes | (last update March 2024) |
| Blank Box support | Yes | Yes |
| Real-time sync | Yes | basic buffer sync |
| Multi-channel fulfillment | Yes | Yes |
| Support team | Yes | Yes |
| UI & setup | Modern, intuitive | Outdated |
How M2E Cloud Compares to the Old Official Amazon App
The original Amazon-built MCF app for BigCommerce was basic. It did the job, but it had limitations:
- Limited filtering options for which orders to fulfill
- No multi-store support
- Minimal customization
- Support went through Amazon’s general channels (slow)
M2E Cloud built a better solution:
- More control over order routing
- Faster setup with a cleaner UI
- Dedicated support team that actually knows BigCommerce and MCF
- Regular feature additions based on what sellers need
You’re not losing anything by switching to M2E. You’re gaining flexibility.
How to Choose the Right Integration for Amazon Multi-Channel Fulfillment (MCF)
We’ve reviewed two official solutions for connecting BigCommerce with Amazon FBA. Your decision should match your business goals, technical comfort, and growth plans.
Most sellers look for three things:
- quick setup,
- simple daily management,
- reliable syncing.
If that’s you, M2E Cloud checks every box. It’s fast, stable, and supported by a responsive team.
Have questions? Our support team is here to help. Contact us
Get Started with BigCommerce Amazon MCF Today!
